Tournament Branding (2024)

A comprehensive visual identity and content package created for Good Game Zagreb, a Croatian B2B Counter-Strike 2 tournament produced by Good Game Global. The project brought together art direction, motion design, and video editing to shape a bold and energetic experience across the event’s broadcast, promotional content, and digital communication. Gaming-inspired visuals, dynamic typography, fast-paced animation, and structured information layouts captured the intensity of the competition while maintaining a polished corporate finish. The result was a distinctive visual system that connected esports culture with the business community and gave the tournament a strong, consistent presence.A comprehensive visual identity and content package created for Good Game Zagreb, a Croatian B2B Counter-Strike 2 tournament produced by Good Game Global.
The project brought together art direction, motion design, and video editing to shape a bold and energetic experience across the event’s broadcast, promotional content, and digital communication. Gaming-inspired visuals, dynamic typography, fast-paced animation, and structured information layouts captured the intensity of the competition while maintaining a polished corporate finish.
The result was a distinctive visual system that connected esports culture with the business community and gave the tournament a strong, consistent presence.